Alethea Crimmins is renowned for her daily motivational mantras, including empowering phrases like "Be Great In Their Face" and "Have A Good Day On Purpose," each punctuated with her signature "Ya' Welcome," Crimmins has established the influential brand and podcast"Pimpin’ Positivity,"dedicated to uplifting millions across the globe. Recognized and reposted by influential figures such asMadonna, Viola Davis,andRihanna,Crimmins is not just a motivational speaker but a global influencer shaping a movement of empowerment, self-love, and positivity. Her new single & Video release of “Shine” is a vibrant anthem of self-confidence, pride, and unapologetic self-expression. This infectious dance track empowers listeners to break free from the chains of self-doubt, loneliness, and fear of failure, urging them to embrace and celebrate every facet of who they are. With its electrifying energy, “Shine” invites you to step out of the shadows and illuminate the world with your true colors.