Episode 503: Erica Williams Simon - Narrative strategist

The Creative Outsiders

27-09-2021 • 32 mins

Erica Williams Simon is an award-winning strategist, author, creative and entrepreneur. As the founder and former Head of Snapchat’s Creator’s Lab, Erica creates conversations that help a diverse, digital native generation tell new stories about “who we are and how we want to live”. Her work incorporates elements of her multi-industry career to surface countercultural wisdom for work, life and social impact.

Through her company Sage House, a strategic content, experience and consulting firm Erica works with clients like Spotify, The Bill and Melinda Gates Foundation and countless creative partners to bring big ideas to life. She is also host of the popular podcast The Call with Erica.

Previously, Simon worked as Senior Editor and Creative Director of Upworthy.com and as a columnist for TIME.com.

On This Episode:

  • Do you think our identity being rooted in what we do prevents us from moving and showing up in spaces that we are needed in?
  • We see people on social media and compare not know the process…give us perspective you were the founding Creative Director of Upworthy.com – what does it look like to build // what skills do we need to build especially a media presence?
  • Narrative intelligence what is it and why is it important to storytellers in media?
  • How can someone gain opportunities to show up in their new space if they are “starting late”. Example you left and went into Snapchat

Connect with us:

Shivawn Mitchell (host) www.shivawnmitchell.com

Erica Williams Simon (guest) https://www.ericawilliams.com/

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