In this episode of the Marketing 4 Business Podcast, Scott chats with business advisor Ric Thorpe about how to thrive during tough economic times. They kick off with some light football banter before diving into key strategies like understanding client needs, setting clear goals, and knowing your "why." They also explore leveraging relationships, joint ventures, the "OAR vs. BED" mindset, and smart cash management.
Tune in to learn how focus, collaboration, and intentional action can help your business stay strong. Apply these insights to build resilience, manage finances well, and keep marketing for long-term growth.
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