In this week’s episode, we chat with Adrian Garcia, HVAC content creator, podcaster, owner and partner at Reliable Kitchen Services.

Adrian discusses the challenges and rewards of running a family business and how his father, a skilled electrician, inspired him to enter the world of commercial HVAC and refrigeration in the food service industry. Adrian offers a unique perspective on various subjects like branding, strategies for year-round profitability, the value of HVAC techs, and why quality and expertise are worth every penny.

Key Takeaways:

• Adrian’s initial reluctance to take on a leadership role and how his perspective evolved over time.
• The importance of not taking advantage of customers and maintaining honesty as a core business value.
• How to survive and thrive during your slow season and the benefits of maintenance agreements.
• How to use memes and content to educate and engage with the HVAC community
• And much, much, more!

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Additional Resources

➡️ Schedule a FREE Marketing Assessment today: http://lokalhq.com/marketing-assessment/

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👉 Connect with Adrian Garcia

Website: https://www.reliablekitchenservices.com/

Instagram: https://www.instagram.com/ReliableHVACR/

Facebook: https://www.facebook.com/ReliableHVACR1/

YouTube: https://www.youtube.com/reliablehvacr/

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The Boost, a podcast for home service contractors.

Join CMO of Lokal, Zach Wilson, as he explores leaders & innovators in home services, their personal journeys, thoughts and experiences with growth, marketing, and succession.

Lokal digital marketing works exclusively with contractors specializing in HVAC, roofing, plumbing, and garage door companies to conquer their local turf and grow exponentially.

All Aboard the Longship! Powered by Vikings™.

For marketing tips, follow Zach Wilson on Instagram, TikTok, or Facebook.