How to Explain a Technical and Complex Topic to Your Customers

Customer Education

02-08-2022 • 29 mins

Artificial Intelligence and Energetics are two very complex, technical and difficult topics. Imagine combining them together. You will get a product with an amazing potential. But also a great challenge that is explaining it to your customers in the right way so that they understand it's value.

This big challenge was accepted by an AI solution company for energy savings - Energy Twin. What difficulties did they had to overcome and how did they finally found a strategy that works? Listen our Customer Education Podcast, today with Daniel Ladra from Playou and Jan Široký and Jana Zázvorková from Energy Twin.

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