Today we’re covering the top 5 episodes from year 4 of the Authentic Online Marketing podcast! Each year we cover the top episodes that you all love the most. This year we covered so many wonderful topics like learning to say “no”, self-publishing tips, and online marketing tools for entrepreneurs.  Resources Sign up to listen […] The post Ep. 110: Anniversary Special: Top 5 Episodes from Year 4 appeared first on Authentic Online Marketing.

In today’s episode, we’re talking about effective email ideas and marketing strategies with special guest, Christa Hutchins from the Just One Simple Thing podcast. Ruthie and Christa discuss the importance of nurturing your audience through well-crafted emails, the pivotal role email plays compared to social media, and how consistent communication keeps you top of mind […] The post Ep. 109: Email Ideas (That Work) For Nurturing Your Audience with Christa Hutchins appeared first on Authentic Online Marketing.

Amy Debrucque joins us on the podcast today to discuss the struggles of entrepreneurial focus. Amy brings a wealth of experience and insight into the world of Christian entrepreneurship. She’s not only a confidence coach and author of “Embolden,” but also a speaker, cancer survivor, host of the Life on Purpose podcast, and co-creator of […] The post Ep. 108: 3 Steps for Entrepreneurial Focus with Amy Debrucque appeared first on Authentic Online Marketing.

Everyone loves a good story, especially Instagram users browsing through their daily feeds. But here’s the catch: so many of us aren’t fully utilizing Instagram Stories. This episode is aimed at changing that. Here are 10 ways you can repurpose Instagram Stories by transforming them into valuable content across all of your neighborhoods — Reels, […] The post Ep. 107: 10 Ways to Repurpose Instagram Stories appeared first on Authentic Online Marketing.

For the month of April, Ruthie is embracing an Instagram posting sabbatical and dedicating a whole month exclusively to Instagram Stories. In this episode, Ruthie is talking about deciphering Instagram analytics and how to repurpose content that truly resonates with your audience. Discover the significance of Reach, Replies, Link Clicks, and Profile Visits, and learn […] The post Ep. 106: Deciphering Instagram Analytics for Optimum Views appeared first on Authentic Online Marketing.

In this episode of the Authentic Online Marketing Podcast, I announce my decision to take an Instagram sabbatical for the entire month of April and only focusing on Instagram Stories. But hear me out – this isn’t just about taking a break. It’s an intentional effort to explore the power of Instagram stories and share […] The post Ep. 105: Ruthie‘s Instagram Sabbatical: Using Only Stories for 30 Days appeared first on Authentic Online Marketing.

In this episode of Authentic Online Marketing, Ruthie talks with Suzanne, Cathy, and Jennifer about authentic Reels ideas that are unique to their message on Instagram. These Christian creatives shared their experiences with utilizing reels on Instagram to reach and authentically connect with their target audiences. Here are some key takeaways from our insightful conversation. […] The post Ep. 104: Authentic Reels Ideas for Your Voice And Vision appeared first on Authentic Online Marketing.

Are you leveraging SEO keywords in your Instagram strategy? In a recent podcast episode on Authentic Online Marketing, we discussed Instagram SEO Simplified: the increasing importance of SEO keywords over hashtags to boost your visibility and engagement on Instagram. Resources Check out this article from SEO guru Neil Patel Get access to the private podcast, […] The post Ep. 103: Instagram SEO Simplified: Increase Your Visibility appeared first on Authentic Online Marketing.

Discover how to pitch yourself as a guest on other podcasts, find your core message, and connect with the right audience. Listen now for actionable tips and inspiring stories to fuel your own marketing journey. The post Ep. 102: Navigating Your Path to Podcasting: From Guest to Host appeared first on Authentic Online Marketing.

In today's episode we're talking about how to create a simple one-page website with website expert Lori Lyons. The post Ep. 101: Create a Simple One-Page Website with Lori Lyons appeared first on Authentic Online Marketing.

In this episode we discussed the top 5 email marketing trends that will shape the landscape this year. As we enter 2024, it’s time to revamp our email marketing strategies to stay ahead of the curve. These tips will elevate your email game and create impactful connections with your audience. Resources Join the 5-day Instagram […] The post Ep. 100: Email Marketing Trends for 2024 appeared first on Authentic Online Marketing.

In this episode, we’re thrilled to bring you an in-depth discussion on the 2024 Instagram trends, with  my assistant, Sara Motes. This episode highlights the 2024 Instagram trends, including the domination of video content, the impact of short-lived content like Instagram stories, the growing significance of SEO over hashtags, the emergence of hybrid content incorporating […] The post Ep. 99: Instagram Trends for 2024 appeared first on Authentic Online Marketing.

Every once in a while you hear of an unexpected Christmas miracle. Three years back, I received mine. You see, 25 years ago, I made a snap decision I would later regret. Resources Christmas gift idea: Ruthie’s book, Empty Nest Awakening Check out Authentic Online Marketing School A young wife with 2 kids and a […] The post Ep. 98: Tidings of Goodwill: An Unexpected Christmas Miracle appeared first on Authentic Online Marketing.

In the latest episode of the Authentic Online Marketing podcast, I had the pleasure of talking with Jennifer Sakata to discuss her journey in attracting followers and building an email list on Instagram. The post Ep. 97: Content Creation: from overwhelm to clarity with Jennifer Sakata appeared first on Authentic Online Marketing.

Are you looking to create a high converting content marketing plan in just 8 weeks? Look no further! Join me and a community of Christian creatives and entrepreneurs in Authentic Online Marketing School as we dive into the perfect blend of Instagram and email marketing.  Authentic Online Marketing School is not just another course – […] The post Ep. 96: Create High Converting Content with Authentic Online Marketing School appeared first on Authentic Online Marketing.

In this episode, Ruthie is joined by three entrepreneurs, Cathy, Suzanne, and Brenda, to discuss their experiences as women in business online. The post Ep. 95: Faith-Fueled Leadership: Empowering Christian Women in Business and Social Media appeared first on Authentic Online Marketing.

These Empty Nest Case Studies feature my amazing guests, fellow empty nesters, Suzanne, Brenda, Cathy, and Pat, discussing the various unique stages of empty nesting, from being a boomerang empty nester (what’s that?!) to fully retired. Each guest shares how they navigate this stage of life, whether it involves grandchildren, side gigs, or pursuing new passions. The post Ep. 94: Empty Nest Case Studies: Finding New Purpose in the Digital Age appeared first on Authentic Online Marketing.

In today's episode, I’m talking about how to reverse engineer your launch. I recently launched my book, "Empty Nest Awakening: Weaving the Threads of Your Passions into Purpose," and I’ve been sharing my tips for a successful book launch in the previous episodes. The post Ep. 93: How to Reverse Engineer Your Launch appeared first on Authentic Online Marketing.

Today I’ll be sharing 7 marketable book launch tips for Instagram users. If you're an aspiring author this episode is for you. The post Ep. 92: 7 Marketable Book Launch tips for Instagram users appeared first on Authentic Online Marketing.

Ever wondered about the process of writing and self-publishing a book? Today I’m diving into the behind-the-scenes conversation with Kent Sanders on my decision to write a book and the pros and cons of self-publishing. The post Ep. 91: 3 Reasons to Self-Publish appeared first on Authentic Online Marketing.