In this conversation, Cass Duffill discusses strategies to grow an audience online. She emphasizes the importance of having a varied strategy and being present on multiple platforms. Consistency and reliability in marketing efforts are key to achieving long-term results. Collaborating with others and diversifying content are effective ways to engage and attract new audience members. Lead magnets and high-quality content play a crucial role in building an audience. Personal branding and storytelling help establish a connection with the audience. Engaging with the audience and focusing on a specific niche are also important. Lastly, borrowing other people's audiences can fast-track audience growth.
Takeaways
- Why having a varied strategy is important and how to create one.
- The keys to long-term results.
- Ways to engage and attract new audience members.
- Why you need a personal brand to establish a connection with the audience.
- Ways to fast-track audience growth.
Chapters
00:00 Introduction
03:27 The Power of Consistency and Reliability in Marketing
07:29 The Role of Lead Magnets and High-Quality Content in Audience Building
10:27 Personal Branding and Storytelling: Connecting with Your Audience
13:06 Borrowing Audiences: Fast-Tracking Your Audience Growth
14:03 Conclusion
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Empowered Marketing Unleashed, the podcast dedicated to empowering online entrepreneurs to unleash success through effective online marketing, savvy social media strategy and adding new revenue streams using your amazing skills. I’m Cass Duffill and I’m excited to share this journey of empowered marketing success with you!
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