The Small Business Big Marketing Spotlight with Tim Reid

Tim Reid

I’m in awe of business owners & founders. Some are self-confessed unemployable, unable to work for the man, so they risk it all to market their dream, idea, or a solution to others’ problems. Others plan their escape to entrepreneurship whilst trapped inside a corporate cubicle. Having spent 25 years as a corporate monster myself, and another 15 running my own successful business, 'The Small Business Big Marketing Spotlight' podcast is laser-focussed on bringing business owners real stories of the ups and downs of growing a business they love in 2024 and beyond. No sugar-coatings, no fancy lingo; just practical insights and tips across all aspects of business - Marketing, HR, tech, finance, scaling, to name a few. Thank you for listening … Tim Reid (Your curious host).

Connect with Tim Reid: https://www.linkedin.com/in/timothyjreid

Be a Guest: https://smallbusinessbigmarketing.com/contact

Book Tim Reid: https://timreid.com.au

read less
BusinessBusiness

Episodes

J.D. Barker | International Best-Selling Author
2d ago
J.D. Barker | International Best-Selling Author
J.D. Barker, an international bestselling author, discusses the importance of book covers, his transition from a corporate job to becoming an author, and his views on the broken traditional publishing model. He also shares insights on working with co-authors, the impact of Stephen King on his career, and the future of publishing. In this Spotlight episode, J.D. Barker flicks the switch on: How he got his start as an author, and getting his first book to marketWhat role Stephen King plated in J.D.'s early careerWhy the traditional publishing model is broken and what J.D.'s doing about it.Revenue streams for authors in 2024 and beyond.And how J.D. is helping co-authors get a start. Check out all the books J.D. Barker has written here. J.D. Barker's Key Takeaways ... The importance of book covers in the success of a book, and the difference between indie publishing and traditional publishing.The transition from a corporate job to becoming a successful author, and the challenges and rewards of this career change.Insights into the broken traditional publishing model and the emergence of a new approach to publishing.The impact of Stephen King on J.D. Barker's career and the significance of influential mentors in the author's journey.The future of publishing and the role of co-authors in the creative and business aspects of writing and publishing. In J.D. Barker's own words - I'm an international bestselling author known for suspense novels that often blend elements of horror, crime, and the supernatural. My works include titles like "The Fourth Monkey" and "Behind a Closed Door." Besides writing, I host the Writers Inc. podcast, and I'm deeply engaged in discussions about the evolving state of the publishing industry, particularly the challenges and innovations shaping it in 2024. I've also experimented with the publishing model, blending traditional and indie methods to maximize control over my work. As I continue to navigate the dual roles of writer and industry innovator, I aim to empower other authors with the tools and knowledge to succeed in this challenging space. Whether it's through co-authoring, workshops, or podcasting, my goal is to make a lasting impact on the publishing industry. Listen to other episodes of The Small Business Big Marketing Spotlight here. And if you're a business owner focussed on improving the marketing of your business then you'll love The Small Business Big Marketing Podcast which you can listen to here. Thanks for tuning in. May your business shine. Tim Reid #JDBarker#SuspenseAuthor#PublishingIndustry#smallbusinessbigmarketingspotlight#smallbusinesspodcast#smallbusinesstips#StephenKing#IndiePublishing#WritersIncPodcast#BookMarketing#AuthorInterview#JamesPatterson#WritingProcessSee omnystudio.com/listener for privacy information.
Adam Pisk of BruntWork | Offshore Outsourcing
15-05-2024
Adam Pisk of BruntWork | Offshore Outsourcing
Adam Pisk (outsourcing expert) is today's bright spark and co-founder of BruntWork, an offshore outsourcing business headquartered in Sydney with offices in The Philippines, Colombia, Eastern Europe & beyond.  In this Spotlight episode, Adam Pisk flicks the switch on: How Bruntwork scaled to 3,000 employees in just 3-yearsWhy Adam terminated a client that represented 40% of Bruntwork’s revenueKey tips on why and what you should be outsourcing in your business for greater efficienciesBusting some common outsourcing mythsHow much it costs to hire someone offshore Find a comprehensive list of services that BruntWork can fill roles in here. Adam's Key Takeaways ... Offshore outsourcing can be a strategic solution for business growth, especially during times of crisis like the COVID-19 pandemic.Pivoting to meet the increased demand for remote work can open up new opportunities for business expansion.Integrity and core values should guide business decisions, even if it means terminating a client that compromises those values.Offshore outsourcing is not limited to low-level tasks; any role that doesn't require physical presence can be outsourced.Treating offshore team members as part of the local team and providing clear objectives, KPIs, and incentives are key to successful outsourcing. About Adam in his own words - As a Co-Founder at a rapidly evolving, remote-only outsourcing enterprise, I am dedicated to delivering unparalleled value to our clientele. With an extensive 25 year trajectory in Sales & Operations leadership, I excel in significantly reducing operational costs and establishing a solid foundation for scalable growth. By transitioning operations to cost-effective regions like the Philippines, I unlock substantial cost savings for our clients. My adeptness in global market expansions and consultative selling techniques not only drives revenue augmentation but also cultivates enduring client relationships. Through tailored strategies, I ensure our clients are primed for scalable success, making meaningful impacts in their respective markets. Listen to other episodes of The Small Business Big Marketing Spotlight here. And if you're a business owner focussed on improving the marketing of your business then you'll love The Small Business Big Marketing Podcast which you can listen to here. Thanks for tuning in. May your business shine. Tim Reid.   #adampisk #bruntwork #smallbusinesstips #smallbusinesspodcast #smallbusinessbigmarketingspotlightSee omnystudio.com/listener for privacy information.
[Trailer] For Motivated Business Owners Keen To Grow In 2024 & Beyond
15-05-2024
[Trailer] For Motivated Business Owners Keen To Grow In 2024 & Beyond
Fellow business warrior, are you juggling more balls than a circus clown? Battling to make sense of marketing, cash flow, recruitment, while still trying to remember what sleep feels like? Fortunately for you, The Small Business Big Marketing Spotlight changes all that. I'm Tim Reid, here to guide you through the maze of business madness; and trust me, I've seen it all, having run my own business for 15 years, and interviewed over 700 entrepreneurs who’ve kindly walked the path before us.  I understand the challenges you're facing. But I also believe in the power of resilience, innovation, and community to overcome them. So think of this show as your virtual business mentor. So, join me as I sit down with fellow business owners who've been in the trenches and come out the other side with battle scars and success stories to inspire. No complicated theories; just practical tips and anecdotes for you to use without needing a PhD in business. Look, I get it. Business can be about as predictable as a cat on a skateboard. But with a dash of resilience, a sprinkle of innovation, and a strong cup of coffee, you can conquer anything. Well, maybe not anything. Trying to resist buying a Snickers at the checkout is near impossible. Those impulse buys get me every time! It's time to step into the spotlight and discover the strategies to propel you and your  business to new heights. Let's shine a light on the secrets of success and have a few laughs along the way. The Small Business Big Marketing Spotlight. Hit subscribe and I’ll see you on the inside. Connect with Tim Reid: https://www.linkedin.com/in/timothyjreid Be a Guest: https://smallbusinessbigmarketing.com/contact Book Tim Reid: https://timreid.com.au   #smallbusinesstips #smallbusinesspodcast #smallbusinessbigmarketingspotlight #timreidSee omnystudio.com/listener for privacy information.