Scott Russell - $36 Million Business Built on Content and SEO

Top Agent

09-02-2022 • 40 mins

Scott Russell is the owner of Freestone Properties, a brokerage in North Carolina. Scott's background is in internet marketing and e-commerce; as a result, his listings consistently receive 2-3 times more showings than the market average. Scott’s approach to real estate is to educate his clients about the market as much as possible so that they can make an informed decision when it comes to pricing a listing or making an offer.

Last year, his firm did over $36 million in sales, growing the business primarily through content and SEO strategies.

Visit Scott's website at