Michael Buzinski Interview

Marketing in the Age of AI

15-11-2024 • 26 mins

🚀 Transforming Strategies with AI: Insights from Marketing Veteran Michael Buzinski 🎙️


Episode Overview:

In this eye-opening episode of Marketing in the Age of AI, host Emanuel Rose sits down with marketing maven Michael Buzinski to unravel the power of AI in enhancing B2B service strategies. Michael, founder of a pioneering "anti-agency" and author of The Rule of 26, brings a wealth of knowledge from his multi-7-figure creative agency background and AI-driven marketing expertise.

What You'll Learn:

  • The essential role of strategy in B2B growth

  • How AI serves as a game-changer in marketing

  • Steps to develop a successful marketing strategy

  • The difference between agencies and strategic firms

  • The phases of an entrepreneur's journey


Featured Guest:

Michael Buzinski is the founder of the innovative "anti-agency" and a renowned author, celebrated for his strategic insights in AI-driven marketing. With a unique background that combines military discipline and creative agency leadership, Michael is a thought leader in crafting effective marketing strategies.


Episode Highlights:

  • Understanding the dynamics between creative agencies and marketing firms

  • The importance of having a strategic foundation before executing marketing tactics

  • Real-life applications and benefits of AI for marketers

  • The critical phases of business growth from financial independence to driving impact


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Further Reading or Resources:

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