Cozy Business With Katherine

Katherine Mackenzie-Smith

Join me for this series as I share more of my cozy business philosophy, tips and strategies for you to implement, and loads of goodies and value for you to take and mull over as you navigate your own dream business. Make sure to get the Cozy Business Loot Chest full of free goodies at katherinemackenziesmith.com/loot-chest
Here's a little sneak peek of what you can expect from the podcast:
- Strategies, steps, and stories to go deeper with your own business journey and implement in alignment with your goals and desires.
- Incredible guest interviews with others on a mission to make an impact with the Do Business Differently interview series.
- Practical processes and sustainable steps for you to try in your own business.
- Other audio content that I've created or been involved in that I think you'll get a lot out of.
And so much more! read less
BusinessBusiness
MarketingMarketing

Episodes

Should you do a Black Friday Offer?
1w ago
Should you do a Black Friday Offer?
Get the Black Friday Decision-Making Cheatsheet: https://katherinemackenziesmith.com/lootWondering if you have the time or energy to do something for Black Friday this year? I get it, this time of year is busy enough, without adding a whole other launch plan to your to-do list.In this video, I'll share with you how I navigate Black Friday as a solopreneur, the key questions to help you decide if you have the energy and capacity for it right now, and my strategies to make this year's Black Friday/Cyber Monday season simple and fun.MY LAST 2 VIDEOS:Taking Time Off In Your Business as a Solopreneur: https://youtu.be/74X1jRdPUTs?si=_Qec6vqQwsDn6NP3Taking a Social Media Break as A Coach with Misty Johnson: https://www.youtube.com/watch?v=rUiMw2diiy0__________📌 Want to join a community of introverted, highly sensitive, and neurodivergent solopreneurs letting go of the empire building pressure and creating success on our terms? Join the Cozy Business Common Room for just $5/month: https://www.skool.com/cozy-business/about📌 Want to start your own Cozy Community? Check out Skool for an off-social media option (affiliate link) and get free access to my Cozy Community Hub: https://katherinemackenziesmith.com/skool📌 Want to work with me 1:1? Limited spots available. Book in a call and let's chat: https://tidycal.com/miss-kms/30-minute-call__________Say hi on social:Instagram: https://katherinemackenziesmith.com/instagramFacebook: https://katherinemackenziesmith.com/facebookTikTok: https://www.tiktok.com/@miss_kmsLinkedIn: https://katherinemackenziesmith.com/linkedinPinterest: https://katherinemackenziesmith.com/pinterestNOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!https://youtu.be/K1vDQJG0tS4https://www.katherinemackenziesmith.com#solopreneur #cozybusiness #katherinemackenziesmith
Taking a Social Media Break with Misty Johnson
07-10-2024
Taking a Social Media Break with Misty Johnson
Ever think about taking a social media break as a small business owner? Today I'm talking with Misty Johnson about how she took a whole year off Instagram and her business and energy thrived.✨Before we start, get the Cozy Business With Katherine FREE Loot Chest of resources: https://katherinemackenziesmith.com/loot ✨More about Misty:Misty Johnson is an award nominated, qualified life coach and host of The Unplugged Woman, Unplugged Podcast. She is on a heartfelt mission to support women to redefine their relationship with social media and rediscover the joy of living offline or what Misty likes to call JOLO.Misty started unplugging from social media in 2014, when as a personal trainer, she saw firsthand the negative impact social media was having on her clients. Recognising the need for change, Misty began taking intentional breaks from social media, which ultimately paved the way for her to begin prioritising herself over socials and in 2023 led her to taking an entire year off Instagram.Through her coaching programs and supportive community, Misty is able to share her experience and guide women on their own unplugging journey in a way that is simple, sustainable and stress-free. As a passionate mama, Misty loves exploring the outdoors with her daughter, getting knee-deep in a messy art project, or baking chocolate chip cookies.Connect with Misty further at:Website: https://www.mistyjohnson.co/Instagram: https://www.instagram.com/mistyjohnson_co/Podcast: https://www.mistyjohnson.co/podcastSocial Media Self-Care Toolkit: https://subscribepage.io/socialmediaselfcareThe JOLO Journal: https://subscribepage.io/Am6tYA__________YOU MAY ALSO LIKE:Authentic Storytelling with Julia Schurer: https://www.youtube.com/watch?v=skrAnfrtp5c&t=21sWhy List Building is Important For Your Business: • Why List Building Is Important For Yo... Do Business Differently Interview Series Playlist: https://youtube.com/playlist?list=PLPWwazEY-ZWrBeo5CYuWMwK9F2dEata8n&si=I-gX5NDdNJTEBk98
Authentic Storytelling In Sales with Julia Schürer
22-09-2024
Authentic Storytelling In Sales with Julia Schürer
Get the Cozy Business With Katherine FREE Loot Chest of resources: https://katherinemackenziesmith.com/lootJulia Schürer is passionate about using storytelling to build genuine, lasting connections. After years of freelancing and working corporate jobs, Julia entered the online business world and tried to navigate through entrepreneurship. After nearly four years of trying to play the social media game (without much success), she realised her true love is writing nurture emails. So, she ditched social media and followed my passion for crafting emails that resonate with people on a deeper level.Now, Julia helps coaches, course creators, and business owners write emails that feel personal, natural, and build real relationships with their audience. Her superpower is creating "turnaround emails"—the kind that re-engage cold subscribers and turn them into loyal fans who can’t wait to hear more.Julia and I connected through a membership program we are in run by Evelyn Weiss and through Julia’s passion for storytelling and email writing, she inspired me to fall back in love with writing. I was so excited when she said yes to coming on the podcast to share with all of you why email is so important and how to do it in a way that feels good for you.Connect with Julia further at:@juliaschuerer - The Pajama Journey with Julia https://www.thecopycademy.com/the-storyselling-weekhttps://juliaschuerer.com/the-journey-journal/Also mentioned in this episode: @growwithevelyn  - who Julia and I first connected through Liz Wilcox - https://katherinemackenziesmith.com/lizwilcox*Tarzan Kay - https://tarzankay.com/Prefer to watch this episode? Catch it on YouTube: https://youtu.be/skrAnfrtp5c__________YOU MAY ALSO LIKE:The Power of Storytelling with Brooke McCarthy: https://youtu.be/xccQSwxWVYs?si=Usrlsz5r7Kkig-xXWhy List Building is Important For Your Business: https://youtu.be/C037ISYgRdg?si=tJRBv5itCwjIe4hiDo Business Differently Interview Series Playlist: https://youtu.be/aTGlUG9ruSs?si=-H43cIbZn5rQJc87__________Want to Do Business Differently?📌 $5/month Cozy Business Common Room: https://www.skool.com/cozy-business/about📌 $7/month Cozy Community Creator Hub:https://katherinemackenziesmith.com/community-creators-hub/📌 $797 one-time payment yearly coaching program and course to grow, nurture, launch, and evolve your cozy business with the strategies, systems, and support that serves you:https://katherinemackenziesmith.com/emerge-and-expand📌 Want to work with me 1:1? Limited spots available. Book in a call and let's chat: https://tidycal.com/miss-kms/30-minute-call__________Say hi on social:Facebook: https://www.facebook.com/katherinemackenziesmithcoachingTikTok: https://www.tiktok.com/@miss_kmsInstagram: http://instagram.com/miss_kmsListen to The Cozy Business With Katherine Podcast here:iTunes: https://katherinemackenziesmith.com/itunes Spotify: https://katherinemackenziesmith.com/spotifyYouTube: https://katherinemackenziesmith.com/youtube-podcastNOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!
The Power of Storytelling Marketing with Brook McCarthy
05-07-2023
The Power of Storytelling Marketing with Brook McCarthy
Storytelling Marketing is one of the best ways to connect more deeply with your dream clients and build meaningful connections to your work as a service-based solopreneur and my friend Brook is SO great at doing this. We met via B School many, many years ago when I lived in Sydney and was just starting out in business and I always appreciated Brook's no b.s approach to business and the stories she would tell to give meaning to an intangible service like coaching.Brook McCarthy works with values-based business owners who deliver professional services, through business coaching, training courses and masterminds, to equip owners to earn consistent $10K+ months, while magnifying their impact. Without burning out, getting overwhelmed, or over-spending on team, tech, or other fancy stuff.Join us as we talk about how to manage your energy and sensitivity online in amongst all the noise, the power of story telling, and how Brook navigates that in her business.Connect with Brook further:Website: https://www.hustleandheart.com.auBrook's Minimum Viable marketing plan: https://www.hustleandheart.com.au/marketing-plan Brook's 'Meaningful Work, Remarkable Life' on Spotify podcasts: https://open.spotify.com/show/43iH4tofQBd5zxxMfAUHmNInstagram: https://instagram.com/brookmccarthyTikTok: https://tiktok.com/@brookmccarthy  Also mention in this episode:My Emerge + Expand membership: https://katherinemackenziesmith.com/emerge-and-expandKelly Diels Female Lifestyle Empowerment Brand: https://kellydiels.com/female-lifestyle-empowerment-brand/__________COACHING. Want to create a business that’s aligned to your introverted strengths? Katherine is accepting applications now to be mentored by her. Serious inquiries only please. Check out the details and book a call here: https://katherinemackenziesmith.as.me/VIP-Call__________JOIN THE INTROVERT-FRIENDLY BUSINESS FREE COMMUNITYhttps://www.facebook.com/groups/introvertfriendlybusiness__________Say hi on social:Facebook: https://www.facebook.com/katherinemackenziesmithcoachingTikTok: https://www.tiktok.com/@miss_kmsTwitter: https://twitter.com/miss_kmsInstagram: http://instagram.com/miss_kmshttps://www.katherinemackenziesmith.com#IntrovertsInBusiness #KatherineMackenzieSmith #Introverts #BuildAnOnlineCommunity #BusinessCoach #IntrovertEntrepreneur #IntrovertLife
Overthinking Everything? How To Get Out Of Your Head and Into Action
30-06-2023
Overthinking Everything? How To Get Out Of Your Head and Into Action
Do you find yourself overthinking everything? I understand! As introverts, we tend to process internally but this can lead to overthinking, overwhelm, and going around and around in circles burning energy and not getting anywhere.Join me for this episode where I share my own experience with overthinking and some of the ways that I have learnt to keep moving forward or take rest when I need to! This was originally in my paid Secret Introvert's Business community, but it felt like an important conversation to share with you all. Let me know in the comments if you found it useful!Want more?Come along on the One Step At A Time Journey - 7 days to get out of your head and into action: https://katherinemackenziesmith.com/journeyAnd join us on the 6th, 10th, and 13th of July in the FREE Introvert Friendly Business group to take this conversation even deeper: https://www.facebook.com/groups/introvertfriendlybusiness__________WAYS TO WORK WITH ME THIS YEAR:COACHING. Want to create a business that’s aligned to your introverted strengths? Katherine is accepting applications now to be mentored by her. Serious inquiries only please. Check out the details and book a call here: https://katherinemackenziesmith.as.me/VIP-CallJoin the Secret Introvert's Business Gentle Growth Hub and get access to a growing resource and training library, as well as live Q+A calls, an introvert-friendy community and 24-hour support for just $7/month: https://katherinemackenziesmith.com/secret-introverts-business__________JOIN THE INTROVERT-FRIENDLY BUSINESS FREE COMMUNITYhttps://www.facebook.com/groups/introvertfriendlybusiness__________Say hi on social:Facebook: https://www.facebook.com/katherinemackenziesmithcoachingTikTok: https://www.tiktok.com/@miss_kmsTwitter: https://twitter.com/miss_kmsInstagram: http://instagram.com/miss_kms
Podcasting For Introverts with Alesia Galati
14-06-2023
Podcasting For Introverts with Alesia Galati
Podcasting is one of my favourite types of content, especially for introverts to connect and have meaningful conversations as you grow your community. My guest for the latest Do Business Differently interview series is podcast management expert, Alesia Galati.Alesia Galati runs a full-service podcast management company. Meaning you record and her team does the rest. She helps business owners launch and maintain lead-generating podcasts.She lives in sunny North Carolina with her husband, two small boys, and a rescue pup. When she’s not working, you can find her either hiking, chasing her kids around, or watching the latest Star Wars with her husband.In this episode of Emerge + Expand, Alesia shares that podcasting is perfect for introverts because it allows for deep and authentic connections with listeners without the need for an overwhelming online presence. Alesia emphasise the importance of having a clear strategy before launching a podcast, including knowing your message and how it fits into your business goals. They also discuss the value of long-form content and how it can be repurposed to create multiple pieces and reach a wider audience. Tune in to learn more about the power of podcasting for introverts and how to create effective content for your business.[00:03:00] Alesia, self confessed podcast lover starts her own agency.[00:10:29] Podcasting is accessible, but clear message important.[00:15:00] Podcast strategy is key for success.[00:24:39] Podcasts are perfect for introverts.[00:27:48] Long form content adapts to attention span.[00:31:50] Introverts thrive with one-on-one podcasts.[00:34:51] "Strategy before launching podcast, avoid market research."[00:38:36] Podcasting: easy planning, great connections, benefits.[00:41:37] "Thanks for listening, visit website for details"
Simple Mindset Shifts For When Life is Getting in the Way of Your Business
01-06-2023
Simple Mindset Shifts For When Life is Getting in the Way of Your Business
Life is busy, right!? But sometimes a quick mindset shift can take you from frustrated to a deeper level in your own personal journey. In this video, I share a snippet from a recent life Q+A in the Secret Introvert's Business Gentle Growth Hub membership from a question that one of the members asked about what to do when other circumstances, roles and responsibilities in life can result in having less time and energy to put into our business - how to reconcile that and how to make it work so your business can keep growing.So, based on a few situations in my own life, I shared a couple of mindset shifts that have greatly helped me over the years. I know this comes up a lot and so I thought you might enjoy it too!Want more?Come and join us in Secret Introvert’s Business for just $7/month: https://katherinemackenziesmith.com/secret-introverts-businessMY LAST 2 EPISODES:What’s The Difference Between Secret Introvert’s Business, Emerge + Expand and the Accelerator: https://youtu.be/gNCvaDvuzKQHow To Create Meaningful Content That Sells For You: https://youtu.be/6pv98wsZqqAINTROVERT BUSINESS playlist: https://www.youtube.com/playlist?list=PLPWwazEY-ZWr5QZn1uGUgL_bPOhLrmhvV__________COACHING. Want to create a business that’s aligned to your introverted strengths? Katherine is accepting applications now to be mentored by her. Serious inquiries only please. Check out the details and book a call here: https://katherinemackenziesmith.as.me/VIP-Call__________JOIN THE INTROVERT-FRIENDLY BUSINESS FREE COMMUNITYhttps://www.facebook.com/groups/introvertfriendlybusiness__________Say hi on social:Facebook: https://www.facebook.com/katherinemackenziesmithcoachingTikTok: https://www.tiktok.com/@miss_kmsTwitter: https://twitter.com/miss_kmsInstagram: http://instagram.com/miss_kmshttps://youtu.be/ea80XUJMpZQhttps://www.katherinemackenziesmith.com#IntrovertsInBusiness #KatherineMackenzieSmith #Introverts #BuildAnOnlineCommunity #BusinessCoach #IntrovertEntrepreneur #IntrovertLife
How to create content that sells foryou
25-05-2023
How to create content that sells foryou
Can you imagine creating meaningful content that sells for you? It’s one of the reasons I talk so much about it for introverts in business - because you can showcase your skills and expertise, your passion and your experience with the work that you do, without feeling salesy or overly self promotional.In this video, we dive deeper into how to create content that does the work for you and how you can plan and implement it quickly without creating too much extra work for yourself.Want more?Get the Cheerful Content Marketing Bundle with 60+ resources and trainings before the 30th of May: https://katherinemackenziesmith.com/bundleWant access to the Pillar Content Playbook? Get instant access to the playbook plus all the other goodies in in Secret Introvert’s Business for just $7/month: https://katherinemackenziesmith.com/secret-introverts-businessALSO MENTIONED IN THIS VIDEO:TubeBuddy: https://katherinemackenziesmith.com/tubebuddyChatGPT: https://openai.com/Other episodes mentioned:Document Your Journey: https://youtu.be/k0DWrY2ssJsMY LAST 2 VIDEOS:Being Discerning Online As An Introverted Entrepreneur with Maggie Patterson: https://youtu.be/H8U6sa_L86IWhy Your Business Needs a Good Strategic Freebie: https://youtu.be/s9aVMZurr4YINTROVERT BUSINESS playlist: https://www.youtube.com/playlist?list=PLPWwazEY-ZWr5QZn1uGUgL_bPOhLrmhvV__________COACHING. Want to create a business that’s aligned to your introverted strengths? Katherine is accepting applications now to be mentored by her. Serious inquiries only please. Check out the details and book a call here: https://katherinemackenziesmith.as.me/VIP-Call__________JOIN THE INTROVERT-FRIENDLY BUSINESS FREE COMMUNITYhttps://www.facebook.com/groups/introvertfriendlybusiness__________Say hi on social:Facebook: https://www.facebook.com/katherinemackenziesmithcoachingTikTok: https://www.tiktok.com/@miss_kmsTwitter: https://twitter.com/miss_kmsInstagram: http://instagram.com/miss_kmshttps://youtu.be/ea80XUJMpZQhttps://www.katherinemackenziesmith.com#IntrovertsInBusiness #KatherineMackenzieSmith #Introverts #BuildAnOnlineCommunity #BusinessCoach #IntrovertEntrepreneur #IntrovertLife NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!